Esther Bryce

Marketing Strategist (Funnels • Ads • Growth Systems)

Chia-Chi Chen

Online Presence strategist

Jessica Kim

Brand Strategist

Bio
ESTHER helps purpose-led brands clarify their message so people instantly understand who you serve, what you stand for, and what to do next.
For example, when a private Christian school had strong programs but low tour requests, she rebuilt their messaging into one clear promise, refined the website headlines, and created a simple admissions funnel—raising tour bookings by 28% in 8 weeks.
With 10+ years in brand strategy and messaging, Esther delivers a clear positioning statement, a mini style guide, and ready-to-use website + social copy—so your brand communicates with confidence and converts with integrity.

Specialties
Brand clarity and positioning
High-converting website messaging
Storytelling for admissions, donors, and programs

Bio
CHIA-CHI is an Online Presence Strategist and the founder of Matt 5:16, helping faith-driven organizations and online businesses turn meaningful work into a clear, compelling presence that attracts the right people and prompts real action.
She grew her Instagram @chiachimemos through consistent short-form storytelling and a repeatable scripting system, then translated that into practical content plans teams can execute—without burnout.
She combines brand clarity, website messaging, and content strategy so clients leave with a confident voice, a clean plan, and a presence that looks premium and performs consistently.

Specialties
Online presence strategy for faith-driven brands /content creators
content planning
Faith message clarity

Bio
JESSICA is a Brand Strategist who helps Christian schools, ministries, and nonprofits turn meaningful work into a clear, trustworthy brand presence that people instantly understand—and know how to respond to.
She spent 8+ years in the banking industry as a Brand & Marketing Manager. That season trained her to protect trust at scale: aligning message, tone, and customer experience across teams so the brand feels steady everywhere it shows up.
For example, when a team had too many offers and inconsistent wording across their website and materials, Jessica simplified the message into one clear promise, tightened the brand voice, and reorganized the copy so people could quickly understand the value and take the next step with confidence.

Specialties
Brand positioning and messaging
Brand voice and style guides
Website + social copy systems

Matt 5:16 Culture

We’re a faith-rooted creative group built on one standard: do excellent work and keep a clean heart. We value truth over hype, strategy over noise, and relationships over transactions. We move fast, communicate clearly, and protect your mission because it matters.